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I hooked up with all the biggest players in the game; Kanye West, Common, Fat Joe, DJ Khaled Bun B, Dipset, The Lox, Queen Latifah, The Game, Young Jeezy and Akon. Akon said he was looking to sign UK artists. I told him he needs to sign our very own Sway. Akon looked at me as if to say ‘Cool, whatever’ in a nice way. So I was like ‘bro you need to make this happen, he is a very very hot MC!’.
I was fully armed with copies of my latest mixtape ‘Crunk & Grime’, which Sway had laced with a few bangin’ freestyles. One of them was over ‘Soul Survivor’ by Young Jeezy and Akon.
SWAY – SOUL SURVIVOR [FREESTYLE]
AKON @ THE POWER SUMMIT 2005
So I made him listen to the freestyle, and Akon was like ‘yo tell him to call me’ and gave me his no. I gave Akon’s no. to Sway, Sway called him straight away. They connected, but it took a while for them to meet up. Akon is a hard guy to get hold off, he’s one of the hardest working artists in the game and at first it looked like he was being flaky.
You have to be persistent in this game, you cant take it personal if you dont get those return phone calls asap. I know a lot of artists who would have just given up on trying to meet him.
So every time I had Akon on the show, I was virtually threatening him [In a stern friendly DJ type of way], I was like ‘Make sure you sign him, dont mess him about…, etc’, he must of thought I was crazy lol!
Anyway, fast forward to 2008 for the official press release:
Sway signs to Akon